Logo with the word 'Hawi' in red and gold script, featuring a gold crown above the letter 'i', and the text 'by Lala Charles' below.
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Hair by Lala Charles is a luxury hair brand specializing in professional loc care and natural hair services, built on expertise, precision, and consistency. With over 17 years of hands-on experience, Lala has cultivated a reputation for delivering healthy, polished results while maintaining the integrity of natural hair.

Each client experience is rooted in knowledge, care, and attention to detail. Services are performed in a clean, welcoming, and elevated environment where professionalism and comfort are always prioritized. From routine maintenance to advanced styling, every appointment is approached with intention and respect for each client’s hair journey.

Hair by Lala Charles is known for its commitment to hair health, structured service standards, and personalized approach—ensuring clients not only leave looking refined, but feeling confident and well cared for.

Whether maintaining locs or embracing natural hair, clients trust Hair by Lala Charles for expert service, consistent results, and an elevated salon experience.

Meet Lala Charles | Professional Loctician & Natural Hair Specialist

Founder & Lead Stylist - Hair by Lala

A woman with curly hair in a high ponytail, wearing a black outfit and a black fur coat, posing confidently against a plain background.

Lala Charles is a professional loctician and natural hair specialist with over 17 years of experience providing expert loc care and natural hair services. Based in Brooklyn, New York, Lala is known for her precision, consistency, and commitment to maintaining healthy natural hair.

With a strong foundation in proper technique and hair health, Lala specializes in loc maintenance, retwisting, styling, and long-term natural hair care. Each client experience is approached with intention, education, and attention to detail—ensuring results that are both polished and sustainable.

Hair by Lala Charles was built on the belief that healthy hair is the foundation of every great style. Through personalized consultations and professional service standards, Lala supports each client’s unique hair journey while delivering a refined, luxury salon experience.

As the founder of Hair by Lala Charles and a key brand under LV Noir Group, Lala continues to set the standard for professional loc care, trusted natural hair services, and elevated client experiences in Brooklyn and beyond.

Collage of women with various hairstyles featuring twists, locs, and braids, showcasing different colors and styles in a salon setting.
Collage of women showcasing different hairstyles of natural and colored twist and locs.
Collage of women showcasing various vibrant colored and styled dreadlock hairstyles in a salon setting.
Collage of women with various hairstyles including curly, straight, and colored haircuts at a salon.
Four women with black, curly, and styled hair after a hair treatment or styling session at a hair salon.
Close-up of a person's head showing freshly styled natural black hair in small twists or locs, with the scalp visible at the crown, taken inside a vehicle with blurred window background.
A woman with twisted bantu knots styled with gold hair rings, wearing gold jewelry, and a patterned gray jacket, standing in front of a colorful backdrop with text.
A woman with curly, blonde-brown hair at a hair salon, with a neon sign that reads 'Hair By Lala Chantes' behind her.

HAIR BY LALA CHARLES

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